AI Insights · Timothy · July 2024
Top 5 Social Apps Performance in Switzerland Q2 2024
An overview of the performance of the top 5 social apps in Switzerland during Q2 2024, including trends in downloads, revenue, and active users.
In the second quarter of 2024, the top 5 social apps in Switzerland exhibited varied performance trends across downloads, revenue, and active users, according to data from Sensor Tower.
Instagram saw its weekly revenue peak at approximately $47.7K in the week of April 22, with a general upward trend throughout the quarter. Weekly downloads fluctuated slightly but remained consistent, with numbers hovering around 10K to 11K. Active users ranged from 1.89M to 1.96M, showing a slight decline towards the end of the quarter.
TikTok experienced a steady increase in weekly revenue, peaking at around $1.68M in the final week of May. Downloads varied, reaching a high of approximately 15K in early June. The app maintained a stable active user base, fluctuating between 917K and 975K, with a slight dip in late April.
Facebook had more modest revenue figures, with a peak of roughly $12K in early June. Weekly downloads remained relatively stable, ranging from 7.3K to 8.8K. Active users hovered around 1.8M, showing minimal fluctuation throughout the quarter.
Threads showed a consistent download rate, peaking at about 15.4K in early June. Active users increased steadily, reaching up to 171K in early June before slightly declining towards the end of the quarter.
Lastly, ten ten experienced significant growth in downloads, peaking at nearly 24K in the final week of June. Active users also saw a substantial increase, rising from 5.2K in early April to approximately 42.6K by the end of June.
For more detailed insights and data, visit Sensor Tower.